Presentation Folders and Brochures
Lets get it right
Some companies over complicate print communication, loading print materials with copy and images to ensure they capture all of a company's products and services. However our graphic designers are trained to consider the communication process a company brochure needs to best facilitate an understanding of your company.
Corporate brochures should provide the reader with an insight into what makes your company special. They should explore the character and personality of the company, crucially providing the evidence of what differentiates your company from your competitors.
Ask yourself
- Clarify your objectives?
- What are you trying to achieve?
- One audience or several?
- A range of agendas, or just one?
- Your audience's mindset?
Choose your media
Your audience and objectives dictate your media. This may sound obvious, but you'd be surprised how often a brochure is sent to do the work of a newsletter; a glossy catalogue produced at great cost, when a simple datasheet would have done the job better. We can advise you on which format or formats will best serve your needs, effectively and cost-effectively.
We can provide overall strategic coherence, clear guidelines for content, photography and illustrations, copywriting and formats.
See how we would approach your next company brochure, book a free meeting with our graphic designer.
What makes you special?
Call 0845 230 2812
